Your next high-impact hire.

Built for growth, backed by vision.

The Toolkit

  • DEGREES

    • MSc International Business · Bayes Business School (2024)

    • MSc Finance · King’s College London (2020)

    • BSc Business & Management · Brunel University (2017)

    CERTIFICATIONS

  • Core Skills (What I’m Fantastic At)

    • Revenue Operations: Scalable processes, CRM optimization (Salesforce, HubSpot), pipeline management.

    • Pricing Strategy: Value-based pricing, elasticity analysis, ARPU optimization.

    • Financial Analysis: Revenue forecasting, financial modeling, data-driven decisions.

    • GTM Strategy: Maximizing product adoption and revenue growth.

    • Data-Driven Execution: SQL, Tableau, Excel for revenue insights.

    • Process Optimization: Agile workflows, automated revenue tracking.

    Complementary Skills (My Hidden Superpowers)

    • Sales & BD: Lead qualification, outbound prospecting, partnerships.

    • Marketing & CRM: Inbound strategies, client engagement, customer journeys.

    • Product Research: Competitor analysis, segmentation, data-driven positioning.

    • Technical Skills: Python (data analysis), Jira (project tracking), G Suite.

    • Collaboration: Aligning sales, finance, and marketing for revenue initiatives.

    Compassion Skills (The Human Touch)

    • Team Leadership: Guiding cross-functional teams to deliver on revenue goals.

    • Stakeholder Engagement: Effectively communicating strategies and outcomes.

    • Problem-Solving: Navigating challenges with data-driven solutions.

    • Decision-Making: Making clear, confident choices backed by analysis.

    • Adaptability: Quickly adjusting strategies to meet changing priorities.

    Context Skills (Where I Shine)

    • High-Growth Startups: Navigating rapid changes while driving growth and scalability.

    • Tech & Fintech Ecosystems: Combining data-driven analysis with strategic initiatives.

    • Revenue Optimization Projects: Designing pricing models, improving ARPU, and reducing churn.

    • Cross-Functional Strategy: Aligning sales, marketing, finance, and product to achieve common goals.

    • Data-Driven Decision Making: Using analytics to inform strategy, track KPIs, and forecast revenue.

  • Go-To-Market Strategy Consultant

    Stealth Tech Startup | Sep 2024 – Present

    • Designed GTM strategy for pre-launch B2B SaaS product (positioning, segmentation, pipeline).

    • Implemented HubSpot CRM and lead scoring → reduced time-to-close by 25%.

    • Led cross-functional coordination to align KPIs and ensure on-time launches.

    • Used SQL + Excel to create insights for accurate revenue forecasting.

    Co-founder & Head of Strategy & Growth

    Asset & Eve | July 2020 – Sep 2024

    • Grew active users by 150% via operational workflows and engagement campaigns.

    • Boosted onboarding conversions by 20% using Tableau-driven user analytics.

    • Led partnerships with financial/educational institutions → 15% quarterly user growth.

    Sales Operations Manager

    Livetree Media Limited | Apr 2020 – Aug 2021

    • Increased lead conversion by 25% through optimized SaaS sales pipeline.

    • Pivoted company from B2C to B2B → expanded enterprise base by 20%, boosted valuation by 50%.

    • Led Series A funding ($300K+) with financial models and investor pitch decks.

    Investment Research Analyst

    Green Shores Capital | June 2019 – Mar 2020

    • Cut investment failure rate from 62.5% to 25% via deep business model analyses.

    • Improved ROI by 60% in 8 months through strategic portfolio insights.

About me

I’m Debika Sen Chaudhury — I turn strategy into systems and ideas into outcomes. I specialize in revenue optimization, pricing strategy, and financial analysis, combining strategic vision with hands-on execution to deliver scalable results.

Over the past few years, I’ve worked across startups and founder-led ventures to design go-to-market strategies, streamline revenue operations, and build efficient systems that drive growth. I thrive in fast-paced environments where data-driven insights and strategic leadership make a difference.

I care about doing work that moves the needle — grounded in clarity, driven by curiosity, and built to scale. Whether it’s crafting a GTM strategy or rebuilding a sales pipeline, I bring focus, precision, and momentum to every project. Right now, I’m sharpening my skills further by preparing for CFA Level 1.